Based in Canada, Booster Juice is the biggest chain of recent juice and smoothies, specializing in health-conscious, pure fruit juices, recent and frozen yogurt, fruit sorbet and ice cream. The corporate strives to supply a wholesome dietary different to the lively way of life of the general public, and makes its smoothies for all kinds of functions, from meals on the run, to energy breakfasts, power boosters and even snacks.
Based in 1999 in Sherwood Park Alberta, Booster Juice makes use of the franchise enterprise mannequin to increase and develop in lots of nations world wide. It has a complete of 254 retailers in Canada, 9 within the US, four in Mexico, three in Saudi Arabia, 2 within the Netherlands and 15 in India. The purpose continues to be to increase its international presence and create extra competitors towards its opponents corresponding to Jamba Juice and Smoothie King in america. The corporate is headquartered in Edmonton with Dale Wishwan as President and CEO. It began franchising in 2000.
Right this moment's health-conscious inhabitants is accelerating the expansion of the booster juice franchise. They’re at the moment rising at an annual price of 30%, which is ten instances sooner than the expansion price of the quick meals enterprise. It's on the mark with the client necessities and developments with its juice recipes out there in each abnormal and unique flavors that provide a lot wanted selection.
Booster Juice's franchise enlargement is quickly growing with a not so inflexible coverage for the franchisee's enterprise. Though they’ve to purchase a number of items and grasp licenses, 7 to 10% of all franchisees personal a couple of unit. Booster juices require eight to 10 workers to handle and effectively handle a franchise unit with no possession of the franchise. Nonetheless, 95% of present franchisees are owner-managed.
Booster Juice gives coaching and help to franchisees via using newsletters and a toll-free phone line. It additionally gives a grand opening ceremony and gives Web companies in addition to worker coaching for safety and safety procedures. Different help it gives is evaluations for discipline operations and the creation of cooperatives to assist purchase extra franchise retailers. Along with help, it gives co-op promoting, advert slicks and regional promoting.
To open a booster juice franchise, the franchisee ought to put together a complete funding of between $ 153,000 and $ 240,000 and an preliminary franchise price of $ 20,000. The license price is 6% and the contract interval is 5 to 10 years after paying a price of 5,000 USD.
Booster Juice continues to develop with the final word purpose of reaching international market dominance. No market is taken as a right and no targets are used to attain the set objectives.
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